Coaches: How to Easily Earn Money with Women’s Events with an Event Coach

Coaches: How to Easily Earn Money with Women’s Events with an Event Coach
Coaches: How to Easily Earn Money with Women’s Events with an Event Coach

By Caterina Rando, MA, MCC

This is part three of a four-part series about why coaches need coaches.  If you haven’t read the first two, they’re here:

Watch for part four very soon.

Why A Coach to Teach You About Events?

If you want to have your own events to add an additional revenue stream to your business, you aren’t alone. Many women would like to learn how to run their own events. But if you are looking for this kind of coach, your new coach needs to have run her own events herself. You want someone who has a lot of experience running her own events!

Events Are Filled with Details

From learning how to book an event, to adding your own V.I.P. touches, to creating a special ritual at your event, there are so many little details that go into a successful event. How will you decide which details are important and which ones you should let go of?  An experienced event coach will help you decide and save you many hours of trouble and expense!

Getting Help is More Important Than You Realize

One rookie mistake in creating events is to believe that you can do everything yourself. Ladies, do not do everything yourself! You are going to need lots of help. Even after doing as many events as I have, I still have a lot of help.  You’ll need help with graphics, with financial details, with the electronic setup, and that’s just the tip of the iceberg.

A Good Event Coach Will Help You with Next Steps

After you finish your event, you’re not finished. You will need to have time to follow up with the participants, to offer next steps, to go over what worked and what didn’t, and to recover, too. A good event coach will help you work through some of what you should do after the event, as well as before.

Choose Carefully

Just as you want your event to go smoothly, it’s also important that everyone in the event feels seen and heard. You want them to feel welcome, uplifted and transformed by your event. That’s where a good coach can really help you.

Are you a coach looking for a coach? I’d love to speak to you! Join me at my next Expand Your Fempire Summit. You’ll learn to generate more revenue through guiding principles and proven strategies used by many successful women in business.

Caterina is also the publisher of Thriving Women in Business Magazine. Get your free print or digital subscription at Caterina can be reached at and by phone at 415.668.4535.