Welcome to the Expand Your Fempire Podcast!
This podcast is for women in business on a mission like you. There will be interviews with thought leaders on some episodes; on others I will share my innovative ideas on topics I frequently speak and train on. My intention, as with everything I do, is to provide you massive value while giving you a boost of inspiration.
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Welcome to Expand Your Fempire - the podcast for women entrepreneurs on a mission, hosted by Caterina Rando! Where in your life and your business have you been getting ready to get ready? Listen to this first episode to learn how to wear your "C.A.P.E." and move forward in your business.
In this episode, Caterina gives an introduction to the "Five Pillars" that every female entrepreneur should know about for business success.
Focus on these five key principles to Expand Your Fempire and love every minute of it!
Wouldn't it be awesome to feel GREAT about making sales calls instead of dreading them? In this episode, Caterina discusses selling in a way that allows women to be authentic and run their businesses based on their values. Don't miss this info-packed episode that will change the way you do business!
In this inspiring episode, Caterina interviews Andrea Woolf, Coach, Speaker, Author and Founder of Women of Impact. Caterina and Andrea discuss the beliefs that hold women back, the significance of heart-centered communication, how to be a true Woman of Impact, and much more!
In this powerful episode, Caterina delivers the secret ingredients needed to create massive change in your business. Hint: it’s not just attending a workshop every once-in-awhile. If you are ready to move as quickly as possible from where you are to where you want to be, these key ingredients are how you’re going to get there!
Publicity expert Jill Lublin joins Caterina in this episode featuring tips for using collaboration and partnerships. They discuss networking strategies, the importance of forming alliances, and share publicity tips that will help your business not just grow but thrive!
Have you been thinking about transforming your client base into a community? In this episode, Caterina shares her insight on the power of building a community around your business and taking steps to ensure that your community thrives. When you consciously cultivate your community, you can catapult your business and serve your clients in ways you never dreamed!
In this unique episode, Feng Shui Master and certified green interior designer Linda Lenore joins Caterina to discuss her journey as an entrepreneur who helps business owners create beautiful, healthy environments to enhance their lifestyle and empower them. Linda also shares several action items that entrepreneurs can take to practice good Feng Shui. From the view out of your front door, to Zoom backgrounds, Linda’s tips will support health, wealth, peace and happiness in your business and your life.
Are you shooting yourself in the wallet with these money mistakes? Many women entrepreneurs often overlook these pitfalls that could be impeding or even stopping your flow of revenue. Caterina discusses what to look out for and how to adjust what you might be doing that is not serving you in your business. Gain tips to fix these money mistakes for more revenue in your business and in your wallet.
In this episode, Jess Tomlinson, the Radiant Entrepreneur, shares how she helps women entrepreneurs increase their visibility through self-expression. Caterina and Jess discuss the three feminine leadership archetypes, how to determine your archetype style and own your strengths, and how to remove the blocks that your archetype faces. Check out this episode to learn how you can embrace your true, authentic self to increase your visibility!
In this episode, Caterina discusses eight ways to use public speaking to expand your reach, increase your visibility, and gain insta-clients for your business. Whether you are speaking in-person or virtually, whether you are just getting started or you are a seasoned pro, these ideas will help you ensure that you are speaking as often as you would like to the right audience at the right time. Listen to this short and impactful episode to discover...
In this episode, Caterina welcomes special guest Aeriol Ascher, an international bestselling Author, Speaker, Podcast Personality, Metaphysical Teacher, Holistic Healing Master, Mentor and Intuitive Guide on a mission to raise the vibration of the planet one soul at a time. Caterina and Aeriol discuss how women in business can manage energy – a valuable skill that is often overlooked. Check out this episode for super tips on getting grounded, breathing properly, using friendly energy buffers, and more!
Would you like a consistent surplus of warm potential clients? In this episode, Caterina discusses how to take advantage of this time of year to ensure that you always have a plethora of prospects to reach out to. From knowing how to build influence, to reaching out with personal invitations, to avoiding a few stumbling blocks, this episode is full of great ideas that will get you in action to build your hot prospect list now!
In this episode, join Caterina and marketing, sales, and LinkedIn expert Jennifer Darling, as they discuss super tips for upgrading your LinkedIn profile with positive language and share a few LinkedIn strategies to embrace to raise your visibility and effectiveness on this platform. These gals have a lively exchange on integrating your core values into your brand, embracing generosity in business, and using your core values as your most important business guides. You will hear tips for more positive thinking, a possibility-focused mindset, and much more. This episode is sure to uplift you!
As women entrepreneurs, we must learn to manage our disappointment when things aren’t going as planned. Rather than stop doing what works because it’s momentarily not working, it’s important to keep at it and be consistent. In this episode, Caterina discusses the possibility of having your best sales month ever by putting your attention on your tried and true methods and making upgrades along the way. Implement tips from this episode now, and this month could be the best month of your entire year!
If you are ever uncertain about what to share on social media, this episode is for you! Caterina is joined by Diana Morgan, a speaker, author, coach, and marketing strategist whose purpose is to help women entrepreneurs be seen and heard so that they can share their gifts. In their info-packed conversation, Caterina and Diana discuss what it means to be authentic and share your “whole heart” on social media and in your business. Diana also shares several Facebook super tips that will change the way you look at social media for your business so that you get better results!
Whether you have a large team or are considering hiring your first team member, this episode will help you set your criteria for team success. Caterina shares six main team strategies that she has cultivated over her 28-year career. These super tips will help you not only find the right match for you and your business, but they will also guide you in laying a strong foundation for building clear, on-brand, and effective working relationships with everyone on your team. Listen to ensure that your business team soars!
In this intimate interview, Caterina has a thought-provoking conversation with Shannon Crotty, founder and CEO of Polka Dot Powerhouse, a sisterhood of positive, action-forward women from all over the world. Shannon discusses why she started the organization and also shares some of the most important values that guide her as a leader. Don’t miss this episode all about leadership, the power of sisterhood, and moving forward with your business vision!
How do you show your clients that you appreciate them and their business? In this episode, Caterina shares her unique insights for client appreciation. She knows the more your clients feel good about working with you, the more they’re going to keep working with you. Be sure to listen to this episode for ideas to upgrade your acknowledgement, amplify your client appreciation, and ultimately upgrade your bliss with your business and your whole life.
In this interview, Caterina speaks with her amazing business coach and close personal friend, Laura Gisborne of Limitless Women. Laura shares her personal journey of enduring domestic violence and emphasizes the importance of helping other women by lifting them up, speaking up, and reaching out. In addition, Laura also shares ideas to help women entrepreneurs not only embrace femininity in their businesses but also spotlights a few areas that we all should amplify in order to thrive!
Women entrepreneurs, it’s time to wear your C.R.O.W.N. and share your massive value with the world! In this fun and engaging episode, Caterina uses the C.R.O.W.N. acronym to demonstrate key proven guiding principles to embrace to help you thrive and bliss more in your business. Don’t miss this episode full of super tips to help you grow, expand, and more importantly, enjoy your Fempire!
If you’ve ever thought about hosting a retreat for women entrepreneurs, this is the episode for you! Caterina is joined by Soul Sparkle Living CEO Hayley Hunter Hines, creator of magical experiences for women. The two friends have a fun and upbeat discussion about the lessons they’ve learned over many years of producing successful luxury retreats for women both in the US and internationally. Don’t miss this episode with tips to ensure your next retreat sparkles!
In this episode, Caterina speaks with special guest Elle Ballard, founder of Women of the World, a community that welcomes women from every corner of the world to focus on diversity, personal growth, and business growth. Elle shares her thoughts on starting over after divorce and discusses the challenges she, and many women, face after relocating to the U.S. from their home countries. Elle also shares her guiding principles for not only building your organization but also for thriving as a woman entrepreneur. Don’t miss this great discussion on the value of having the courage to face change and a women's community to support you!
Many women in business often suffer from maladies, syndromes, and challenges that impede their own success. In some cases, these massive barriers go undetected and we remain unaware of what’s in our way. In this “do not miss” episode, Caterina discusses three different maladies that affect many women entrepreneurs. If you suffer from one of these syndromes, don’t worry – Caterina also shares the treatment protocol to ensure your massive success!
As a leader of leaders, Karen Renee Halseth helps women entrepreneurs discover the innate leader within themselves. In this insightful and illuminating interview with Caterina, Karen Renee shares her unconventional journey to entrepreneurship and her secrets to taking “the leap.” She also discusses the qualities that make a leader and shares super tips for women to become the best leader they can possibly be!
Are you using your “heart skills?” These are emotional intelligence skills such as compassion and kindness. In this episode, Caterina discusses which heart skills you should amplify in 2021 to thrive. She also shares other areas for you to focus on to achieve bliss in your life and business. Start your New Year off the right way – learn to run your business in a way that is authentic for YOU!
In this eye-opening episode, Caterina welcomes psychologist and innovative women’s health expert, Dr. Valerie Rein, author of Patriarchy Stress Disorder and The Invisible Inner Barrier to Women’s Happiness. Dr. Valerie shares her insights on the collective trauma that all women share, and how many of us do not even realize how severely it’s holding us back. The ideas and research shared in this episode will have you take a good look at yourself, your experiences, and the culture you were raised in - and more importantly, how it is impacting your thinking and your life today. Dr. Valerie also shares tools to help you start to heal this trauma to uplift your life. Don’t miss this unique conversation that will help you step into your full power now!
It’s time to get rid of your “sales zappers!” Let’s take a look at what actions, thoughts, and beliefs might be standing between you and massive revenue growth. Many women entrepreneurs do not even realize what zappers are stopping them. In this episode, Caterina discusses several common sales zappers and details the steps you can take to eliminate them. Listen to this episode to develop a better relationship with sales so that you can bliss more in your business!